Website audit of your company

Example Of A WordPress Website Audit By Ex Certified Information Systems Auditor (CISA)

This is an example of an audit that I performed on a website from a local business here in Dallas. Because of the sensitive information contained in this audit, the name of the business and website URL is not being disclosed to protect their privacy.

 Introduction 

John, I was delighted that you enlisted my services to conduct a FREE audit of your website and determine if is optimized for speed and could use other improvements!

Audit of Your Website

My analysis shows that your website has the following issues:

⚠  Your website is exposed to hacking vulnerabilities because the WordPress software is not current!

⚠  Your server and web pages are not configured properly, impacting the speed of your website.

⚠  Web page and Menu configuration issues allowing Smartphone visitors to not being able view the content of your website properly.

Please take the time to review my analysis and recommendations.

Detail Information About Your Website

 Technology Profile 

✅  View Technology Profile.

 WordPress Theme 

✅  View WordPress Theme Profile.

 Hosting Profile 

✅  View your website hosting profile.

 GTmetrix Performance Report 

✅  Review Your GTmetrix Performance Report. Print and save this pdf file on your computer. I will explain more about this topic later.

 Screen Size Test 

✅  View your the screen size tests emulating an iPhone 5. Scroll down the screen and you will see some of the issues. I will explain more about this topic later.

Initial Assessment

The technical description of your website is a "Responsive Website using a WordPress Content Management System (CMS)".

Most business owners usually do not really care about this categorization, terminology and technical jargon. All that they care is that the website is functional and looks good to the eye.

 Do You Understand The Security Risks? 

⚠ If your website uses or you are considering building or upgrading a website that uses WordPress, there are a few issues and risks that you need to consider: Now that you know the facts, there is ONE CRITICAL QUESTION THAT EVERY WEBSITE OWNER NEEDS TO ASK.

 Do You Accept the Security Risks? 

⚠  If you ACCEPT THE SECURITY RISKS, then, work with your website developer or hosting provider to upgrade the software.

✅  If you DO NOT ACCEPT THE SECURITY RISKS then, you need to seriously consider a different solution that does not use the Wordpress software.

Your WordPress Software Is Not Current!

⚠ THIS IS AN ACTION ITEM THAT SHOULD NOT BE IGNORED!

A scan of your website shows that your website is exposed to vulnerabilities because the WordPress software IS NOT CURRENT.

✅ ACTION ITEM:

Ask the organization or person that created your website to upgrade the WordPress software as soon as possible.

Need To Monitor HTTP Error 404 Conditions

⚠ THIS IS AN ACTION ITEM THAT SHOULD NOT BE IGNORED!

Your website DOES NOT HAVE a HTTP Error 404 Page!

The HTTP Error 404 condition occurs when a person or a malycious automated script visit your website, and requests a resource that does not exist. As I stated earlier, a WordPress website is a popular hacker target.

Review the 2018 Bad Bot Landscape Industry Report.

Although my website DOES NOT USE WordPress, EVERY SINGLE DAY my website generates automatic emails when someone is trying to identify and exploit vulnerabilities by using scripts!

In your case, since you do not have a HTTP Error 404 Page, you are not aware that these hacking attempts are occurring!

✅ ACTION ITEM:

Ask the organization or person that created your website to create a HTTP Error 404 web page that automatically sends you an email to alert you of these error conditions!

Track Your WordPress Administrative Login Attempts

⚠ THIS IS AN ACTION ITEM THAT SHOULD NOT BE IGNORED!

Your need to track every time someone ATTEMPTS TO LOGON using the WordPress Administrative Login ID and password!

There are several plugins available to do this and I STRONGLY RECOMEND THAT YOU GET BOTH A TEXT AND EMAIL MESSAGE.

✅ ACTION ITEM:

Ask the organization or person that created your website to implement a tracking solution!

GTmetrix Performance Report Action Items

⚠ THIS IS AN ACTION ITEM THAT SHOULD NOT BE IGNORED!

All of these numbers can be improved by configuring your web pages and server for SPEED!

Load Time
2.6 seconds
Page Size
824 Kb
Network Requests
55 Requests


✅ ACTION ITEM:

Email the GTmetrix Performance Report PDF files to the organization or person that created your website to correct the issues identified in the report. If these issues are corrected, your speed will improve!

Can Not Detect Any Analytics Software

Ok so you have a website but, you have no idea who is visiting and where they are coming from?

✅ ACTION ITEM:

Ask the organization or person that created your website if any Analytics software was installed on your website. If they did not installed any analytics software, ask them to install Google Analytics!

Site Map Action Items

I could not detect a site map xml file on your website. The site map xml protocol allows a webmaster to inform search engines about URLs on a website that are available for crawling. A site map is an XML file that lists the URLs for a site. It allows a webmaster to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site.

✅ ACTION ITEM:

Ask the organization or person that created your website to create a site map xml file to help the search engines index your website.

Every Web Page Has HTML Syntax Errors

Every one of the web pages in your website has HTML syntax errors. This can impact how each web page is displayed by the different web browsers (i.e. Chrome, Firefox, Opera, Safari and others). Click on the links below to view the HTML syntax errors on each page.

✅ ACTION ITEM:

Ask the organization or person that created your website to correct these issues.

Some Links Are Not Working Properly

Why do you have several links pointing to the ABOUT US page?

✅ ACTION ITEM:

Ask the organization or person that created your website to correct the issues.

Exploit Mobile Accessibility Features

 Create a Better User Experience (UX) for Mobile Users! 

❓  Do you think that your business and website can benefit from Mobile Accessibility Features such as Back to Top, Click to Call, Add to Home Screen and a Digital Business Card?

❓  Do you think that your business and website can benefit from Google's Voice Activated Driving Directions feature?

✅ ACTION ITEM:

Ask the organization or person that created your website to implement these Mobile Accessibility Features!

Add Social Media Features

As far as I can see, you have social media profiles on Facebook, Yelp and Google+ but, you do not allow your website visitors to "LIKE" or add reviews to your business with these Social Media sites.

✅ ACTION ITEM:

Ask the organization or person that created your website to implement these Social Media features.

A New Redesigned Mobile 1st Design Prototype of Your Website

✅ Check out a NEW Redesigned Mobile First prototype of your website!

Comparison Of Current And New Design

 Current Design 

👎  WordPress Software that needs to be updated regularly and has a HIGH RISK OF BEING HACKED.

👎  Lots of Javascripts used to support the WordPress Software.

👎  Server and web page configurations that are not optimized for speed!

 New Design 

👍  The new design as the same content as your current web pages but, I use a Single Page Web Layout!

👍  Server and web page configurations are OPTIMIZED FOR SPEED!

👍  New prototype was developed with a Mobile First design methodology!

GTmetrix Performance Report Comparisons

Web PageLoad Time
Current
Design
👎 2.6 Seconds
New
Design
👍 0.7 Seconds
Web PageSize
Current
Design
👎 824 Kb
New
Design
👍 84.2 Kb
Web PageNetwork Requests
Current
Design
👎 55 Requests
New
Design
👍 9 Requests

How Was I Able To Accomplish This?

✅ Learn what is required to build a website using a Mobile First Design Methodology!


Audit Conclusion

Please analyze and consider all of the information that I have provided. Once you have a chance to review it, would appreciate your feedback by answering these questions:

❓ Did my recommendations MEET or EXCEED your expectations?

❓ Do you think that my recommendations, will provide additional value to your business?

 If you ARE NOT SATISFIED with your website after my recommended changes are made, feel free to contact me!

I sincerely hope that you will:

✅  Share this experience with your business associates and friends.

✅  Continue to use my expertise, knowledge and talents in the future.

Sincerely,

Raul Gonzalez

Call to Action and Social Media

✅ Contact me to discuss a Custom Digital Business Card for your business!


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